Boost your Good Karma Today

While you are enjoying the first cup of coffee of the day (at the office, obviously) re-tweet a post by ten of your followers, preferably a post including a link to their website. Repeat every Monday morning (it’ll take less than 10 minutes) and it will...

Marketing is a team sport

Marketing is a team sport and also a contact sport. Next time you are watching reality t.v. (don’t even try to deny your habit), retweet something, re-post something on Facebook, comment on something on LinkedIn. If the people that you are trying to promote...

Google Authorship: A new way to SEO

Google Authorship is the latest feature of Google+. It allows users to claim authorship for things they have written throughout the web. It then uses this information to allow the author to build up prestige and authority and increase the Author Rank. A high Author...

Do a press release once a month

  Find something to keep you in local newspapers. Even if it is something small, keep your name continuously out in the community’s hands. To advertise yourself, sometime you have to “toot your own horn.” Congratulate someone in your office for something positive...

Follow-up on referrals to people and from people

  If you are referring a friend/co-worker/family member to someone you know, follow-up on it. This helps you get someone else’s opinion on who you referred them to. It could be good or bad, but you need to keep your referrals current. You do not want to be known...