Jul 14, 2014 | Monday Marketing Minute
While you are enjoying the first cup of coffee of the day (at the office, obviously) re-tweet a post by ten of your followers, preferably a post including a link to their website. Repeat every Monday morning (it’ll take less than 10 minutes) and it will...
Jun 30, 2014 | Monday Marketing Minute
Marketing is a team sport and also a contact sport. Next time you are watching reality t.v. (don’t even try to deny your habit), retweet something, re-post something on Facebook, comment on something on LinkedIn. If the people that you are trying to promote...
Jul 16, 2013 | Monday Marketing Minute
Google Authorship is the latest feature of Google+. It allows users to claim authorship for things they have written throughout the web. It then uses this information to allow the author to build up prestige and authority and increase the Author Rank. A high Author...
Dec 19, 2012 | Monday Marketing Minute
Reach out to local newspapers and magazines—allow them to interview you on anything. Even if it is not directly related to your business, your name will still be out in the world. Volunteer to be on a board or committee for a not-for-profit. Just keep yourself,...
Dec 19, 2012 | Monday Marketing Minute
Find something to keep you in local newspapers. Even if it is something small, keep your name continuously out in the community’s hands. To advertise yourself, sometime you have to “toot your own horn.” Congratulate someone in your office for something positive...
Dec 19, 2012 | Monday Marketing Minute
If you are referring a friend/co-worker/family member to someone you know, follow-up on it. This helps you get someone else’s opinion on who you referred them to. It could be good or bad, but you need to keep your referrals current. You do not want to be known...
