Use Google Analytics To Enhance SEO

  Google offers a free tool that summarizes information about visitors to your website. Found at www.google.com/analytics, Google Analytics offers different levels of data regarding those visitors, including the number of visitors each month, the source of those...

Keep Your Marketing Productive and Fresh

  Sign up for 5 e-newsletters about marketing or follow 5 marketing people on Twitter (Geri Dreiling @LegalMediaMatters is excellent) and once a week, skim their offerings. Forward or re-tweet the best. Let the professionals guide you on what works and what...

Get A Marketing Buddy

  One way to keep yourself on track with your Marketing Plan is to have a Marketing Buddy. Tell your Buddy your marketing plan for the upcoming week and follow up with them to report on your progress. Do the same for your Buddy. Make your goals small steps so you...

Logo – The Importance Of Yours

  Before beginning the process of logo creation be sure that you have developed your brand strategy. Why? Your logo is like a small ad for your company, without the strategy behind it a logo can put across the wrong message and in return weaken your strategy. You...